Become a Retailer
The Benefits of Selling Lottery Tickets
Increased Traffic and Sales*
- Lottery customers shop more often and spend almost twice the amount of money in the store compared to non-Lottery customers.
- In 95% of store visits, Lottery customers purchase at least one other product.
- A majority of customers feel the Lottery is somewhat important or extremely important to their choice of shopping destination.
*Source: 1997 NACS Lottery Study
What You Can Earn as a Lottery Retailer
- 6.5% commission
- Up to 0.5% performance bonus
- Selling bonuses (subject to change)
- Additional incentives may be available based on eligibility
If you have questions about the application process or cannot view/download the application packet or Retailer Rules booklet shown below, contact Lottery Licensing at 480.921.4486.